However, Alltech's total support went far beyond the name sponsorship package. The sponsorship was valued at $10 million. (Although the 100-mile/161-km endurance course, by necessity, was mostly contained outside the park, the main veterinary gate was located within the park.)Īlltech, an animal health and nutrition company located in Nicholasville, Kentucky (about 15 minutes from downtown Lexington and 30 minutes from the Horse Park), was the title sponsor of the 2010 Games. This was also the first time the games were hosted by a city outside of Europe, and also the first time that all events at the games were held at a single site. For the first time, Para-equestrian events were added in the program.
This was the sixth edition of the games, which are held every four years and run by the International Federation for Equestrian Sports (FEI). The 2010 FEI World Equestrian Games (officially the 2010 Alltech FEI World Equestrian Games) were held at the Kentucky Horse Park in Lexington, Kentucky, U.S.
